Difference between revisions 122004259 and 122004260 on dewiki

{{refimprove|date=September 2010}}
[[File:BBC Introducing.PNG|300px|thumb|BBC Introducing logo]]
'''''BBC Introducing''''' is the brand for new music programmes across the [[BBC]] radio stations, showcasing unsigned, self signed and other emerging musical talent primarily from the UK. Launched in 2007 the ''Introducing'' brand brings programming from across the BBC under a unified brand with each show retaining its own identity. '&#x(contracted; show full)

== History ==
The initial idea was to introduce a BBC new music discovery proposition consistent across all local and network radio .{{citation needed|date=September 2010}}  'BBC Introducing' was created and selected as the  brand name by Jason Carter, the former Head Of Live Music at Radio 1, he continues to lead the proposition for the BBC. The creation followed research via a pan BBC music steering group.  
DIt was developed as a property that could be added to existing show names, or used as a signpost for features within programming.

BBC Introducing was launched in 2007, and by this period  many BBC local radio stations had launched a weekly local music show to share and champion local bands. As shows such as The Box Office on [[BBC Three Counties Radio]], [[BBC Oxford Introducing|The Download]] on [[BBC Radio Oxford]], The Friday Session on [[BBC Hereford and Worcester]], Raw Talent on [[BBC Radio Humberside]] and (contracted; show full){{BBC Radio 1}}
{{BBC 6 Music}}

{{DEFAULTSORT:Bbc Introducing}}
[[Category:BBC music]]
[[Category:BBC Radio|Introducing]]

[[simple:BBC Introducing]]