Difference between revisions 137961934 and 137961936 on dewiki

{{Orphan|date=May 2014}}

{{Infobox record label <!-- See Wikipedia:WikiProject_Music -->
| image_name = Monstercat logo with text.png
| name = Monstercat 
| founded = July 2011 
| launch date    = {{Start date and years ago|mf=yes|2011|7|4}}
| founder = Mike Darlington<br>Ari Paunonen 
(contracted; show full)

In December 2011, Monstercat signed [[Krewella]],<ref name="djmag canada"/><ref name="the frontliner"/><ref name="noise porn"/> an American electronic dance music group from [[Chicago, Illinois]], "Killin' it", their first 
and only singlesong released by the label.<ref name="the frontliner"/><ref>{{cite web|url=http://articles.chicagotribune.com/2013-11-12/entertainment/chi-interview-krewella-returning-home-feeling-alive-20131112_1_krewella-trindl-band-members|title=Krewella returning home feeling 'Alive'|author=Luis Gomez|work=Chicago Tribune|date=12 November 2013|accessdate=26 May 2014}}</ref> Monstercat promoted Krewella with social media campaigns and partnered with [[Electronic dance music|EDM]] YouTube channels for a larger platform.<ref name="djmag canada"/> Their second song was a collaboration with Pegboard Nerds titled 'This Is Not The End'. It was released around the time of 015 - Outlook, but was only released on Krewella's forthcoming album 'Get Wet'.

After Krewella was signed, Monstercat gained popularity and quickly gained subscribers.

===#OperationDethrone===

Monstercat's compilation album ''007 Solace'' reached #1 in the [[iTunes]] EDM charts and #9 in the dance charts, sparking their popularity and giving them the #1 position for their next albums to come. When Monstercat's next album, 008 Anniversary (named in honor of the 1-year anniversary of the label) came along, they set up #OperationDethrone, a challenge to see if they could climb over the artists that had "held the iTunes EDM Albums for as long as [they could] remember," those artists being [[Skrillex]], [[David Guetta|Guetta]], [[Knife Party]], [[Deadmau5]], and [[Tiësto]].<ref>{{cite web|last=Darlington|first=Mike|title=#OperationDethrone Home Page|url=http://www.reddit.com/r/Monstercat/comments/x2mst/operationdethrone_home_base/|work=http://www.reddit.com/|accessdate=May 28, 2014}}</ref>

The album became so popular that it was marked as urgent to be moved to the iTunes dance charts. Once moved, it had surpassed albums from [[Adele]], [[Justin Bieber]], [[One Direction]], [[Linkin Park]], [[Maroon 5]], [[John Mayer]], [[Katy Perry]], and other well-renown artists at the time.

==Sources==
{{reflist}}

[[Category:Canadian record labels]]
[[Category:Record labels established in 2011]]


{{Stub|date=May 2014}}