Difference between revisions 238604966 and 238647863 on enwiki

{{main|Business plan}}

''This article explains what goes into a business plan and why. It is not specific to any particular kind of business plan. Nor does it presume any specific layout.  Please do not read the section headings as titles of business plan sections.  For information on the various presentation formats of a business plan see the main article [[Business plan]].''

(contracted; show full)=== Management Team ===
* Board members
* Owners
* Senior managers
* Managing partners
* Head scientists and researchers


For examples of business plans the largest business plan database on the web is listed at http://www.wikidweb.com/wiki/Business-plan-database.com where there are over 1,000 pages of free examples.⏎
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== Marketing Plan ==
The marketing plan has five objectives: If the product is a new product with no existing market, one must identify all substitute products. For each significant substitute product one must explain:
* Name, features, why substitute, why proposed product better
* Switching costs and why new product justifies switching
* Expected adoption dynamics
* Expected role once market begins to develop (see above for existing products)

=== Pricing ===
(contracted; show full)== Decision Making Criteria ==
* [[Break even analysis]]
* [[NPV]]
* [[IRR]]
* [[Balanced Scorecard]]

[[Category:Management]]
[[Category:Entrepreneurship]]