Difference between revisions 559501514 and 559501575 on enwiki


{{infobox dotcom company
| company_name     = Pongr
| company_type     = [[Privately held company|Private]]
| location_city    = [[Boston, Massachusetts|Boston]], [[Massachusetts|MA]]
| location_country = [[United States|USA]]
| location         =
| locations        =
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===UNREAL Candy Unjunked Sweetstakes===
In January 2013, UNREAL Candy partnered with Pongr to launch a sweepstakes celebrating their national distribution in Target stores.<ref>
[http://blog.pongr.com/2013/01/shopper-marketing-unreal-candy-target-stores/ UNREAL Sweepstakes]</ref>  Participants emailed photos of themselves posing with UNREAL Candy for a chance to win a $10,000 Target gift card or a year's supply of UNREAL. The campaign set a high standard for social sharing with a rate of 31.45% and a click-through rate of 5.43%. <ref>[http://corp.pongr.com/wp-content/uploads/2013/04/UNREAL-Case-Study.pdf Case Study]</ref>

===Nestle's Skinny Cow "WoCave" Instant Win Game===
During the spring of 2013, Pongr provided the image recognition and mobile direct response platform for the Skinny Cow "WoCave" Instant Win Game and Grand Prize Drawing. <ref>[http://blog.pongr.com/2013/06/pongr-for-shopper-marketing-skinny-cows-wocave-game/ Nestle's Skinny Cow "WoCave" Instant Win Game and Grand Prize Drawing] </ref>  Customers entered the drawing by taking a photo of the l(contracted; show full)

==See also==
* [[Google Goggles]] – Google Goggles is used for horizontal search based on pictures, while Pongr offers direct-response marketing tools for various brands.
* [[Microsoft 3D Tag]]
* [[QR Code]] - Pongr image recognition technology uses mobile photos as an alternative to scanning bar codes.


[[Category:Internet search engines]]