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GfK NOP
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'''GfK NOP''' (from '''GfK National Opinion Polls''') is a [[market research]] agency based in [[London]], [[England]], providing business insight through quantitative and qualitative research.

==History==
GfK NOP was formed in 2005 when NOP World was acquired by the German research group [[GfK]] from [[United Business Media]] and merged with UK-based GfK Martin Hamblin. GfK's Mystery Shopping and Field Marketing department is based in their Oxford, [[England]], office.

The company claims to have the first accurate UK video games chart, starting with one published in ''[[C+VG]]'' and the ''[[Daily Mirror]]'' in March 1984.<ref>http://www.worldofspectrum.org/showmag.cgi?mag=C+VG/Issue031/Pages/CVG03100011.jpg</ref>

==Quality==
GfK NOP operates a quality management system which conforms to the requirements of BS EN [[ISO 9001]]: 2000 Quality Assurance Standard and [[ISO 20252]]:2006 Market, opinion and social research (formerly BS 7911:2003 - Specification for Organisations Conducting Market Research).

GfK NOP is a member of the MRS Company Partner Service and the Interviewer Quality Control Scheme.

==References==
{{Reflist}}⏎
http://d5d2.com/s/02078909052

==External links==
* [http://www.gfknop.com GfK NOP]
* [http://whocallsme.com/Phone-Number.aspx/02078909052]
* [http://d5d2.com/s/02078909052]

[[Category:Public opinion research companies]]
[[Category:Marketing research companies of the United Kingdom]]
[[Category:Companies based in London]]
[[Category:Opinion polling in the United Kingdom]]

{{UK-company-stub}}