Difference between revisions 64134167 and 64981966 on enwiki

'''Customer experience management''' (CEM) is "the process of strategically managing a customer's entire [[experience]] with a [[product (business)|product]] or a [[types of companies|company]]" (Schmitt, 2003, p. 17). 

(contracted; show full)
* [http://www.responsetek.com  ResponseTek Networks Corp. - Customer Experience Management software and services]
* [http://www.satmetrix.com  Satmetrix Systems, Inc. - Customer Experience Management Solutions]
* [http://www.turningpointgroup.com  The Turning Point Group, LP - The Customer Retention & Loyalty Marketing Firm]
* [http://www.futurescape.org Futurescape - Customer Experience Management Solutions in Healthcare and Retail]
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* [http://www.tealeaf.com TeaLeaf Technology - Online Customer Experience Management - Ensuring every customer can complete every transaction every time]

[[Category:Marketing strategies and paradigms]]
[[category:Customer experience management]]

[[fr:CEM]]

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