Difference between revisions 724935562 and 725047306 on enwiki

{{about|the technology company|other uses of the name "Apple"|Apple (disambiguation)}}
{{pp-semi-indef}}
{{Use American English|date=April 2015}}
{{Use mdy dates|date=March 2016}}
{{coord|37.33182|-122.03118|region:US-CA|display=title}}
{{Infobox company
| name               = Apple Inc.
| logo               = [[File:Apple logo black.svg|80px]]
(contracted; show full)t|title=Technology Titans Lead Ranking of Most Valuable Brands|url=http://www.nytimes.com/2014/10/09/business/media/tech-companies-lead-ranking-of-most-valuable-brands-.html|website=[[The New York Times]]|accessdate=October 10, 2014}}</ref> By the end of 2014, the corporation continued to [[Criticism of Apple Inc.|receive significant criticism]] regarding the labor practices of its contractors and its environmental and business practices, including the origins of source materials.

==History==
{{Main
 article|History of Apple Inc.}}

===1976–84: Founding and incorporation===
[[File:Apple Garage.jpg|thumb|right|Home of Paul and Clara Jobs, on Crist Drive in [[Los Altos, California]]. [[Steve Jobs]] formed Apple Computer in its garage with [[Steve Wozniak]] and [[Ronald Wayne]] in 1976.|alt=Home of Paul and Clara Jobs, on Crist Drive in [[Los Altos, California]].]]
(contracted; show full)ieved March 2, 2007.</ref> In 2003, Apple's [[iTunes Store]] was introduced. The service offered online [[music download]]s for $0.99 a song and integration with the iPod. The iTunes store quickly became the market leader in online music services, with over 5 billion downloads by June 19, 2008.<ref>[https://www.apple.com/pr/library/2008/06/19itunes.html iTunes Store Tops Five Billion Songs], ''Apple Inc.'', June 19, 2008. Retrieved September 3, 2008.</ref>

{{Main
 article|Apple's transition to Intel processors}}
[[File:MacBook Pro.jpg|thumb|left|The [[MacBook Pro]], Apple's first laptop with an [[Intel]] microprocessor, introduced in January 2006.]]
(contracted; show full)s://www.yahoo.com/tech/apple-top-tech-company-fortune-132100720.html |title=Apple leads Tech Industry in Fortune 500 |last=McBride |first=Sarah |date=June 6, 2016 |website=[[Yahoo Tech]] |access-date=June 6, 2016}}</ref> It ranked third with $233 billion in revenue.<ref name="Top Tech Company"/> It jumped two slots from 2015.<ref name="Top Tech Company"/>

==Products==
{{See also|Timeline of Apple products|List of products discontinued by Apple Inc.}}

===Mac===
{{Main
 article|Macintosh}}
{{See also|Timeline of Macintosh models|List of Macintosh models grouped by CPU type|List of Macintosh models by case type}}

Macs that are currently being sold are:
* [[MacBook (2015 version)|MacBook]]: Consumer ultra-thin, ultra-portable notebook, introduced in 2006 and relaunched in 2015.
* [[MacBook Air]]: Consumer ultra-thin, ultra-portable notebook, introduced in 2008.
* [[MacBook Pro]]: Professional notebook, introduced in 2006.
* [[Mac Mini]]: Consumer sub-desktop computer, introduced in 2005.
* [[iMac]]: Consumer all-in one desktop computer, introduced in 1998.
* [[Mac Pro]]: Workstation desktop computer, introduced in 2006.

Apple sells a variety of computer accessories for Macs, including [[Apple Thunderbolt Display|Thunderbolt Display]], [[Magic Mouse]], [[Magic Trackpad]], [[Apple Wireless Keyboard|Wireless Keyboard]], [[Apple Battery Charger|Battery Charger]], the AirPort wireless networking products, and [[Apple Time Capsule|Time Capsule]].

===iPod===
{{Main article|iPod}}
[[File:IPod line as of 2014.png|thumb|iPod line {{as of|2014|lc=y}}. From left to right: [[iPod Shuffle]], [[iPod Nano]], [[iPod Touch]].]]

On October 23, 2001, Apple introduced the [[iPod]] digital music player. Several updated models have since been introduced, and the iPod brand is now the market leader in portable music players by a significant margin. More than 350 million units have shipped {{as of|2012|09|lc=y}}.<ref>{{cite web| url = http://news.cnet.com/8301-13579_3-57511323-37/apple(contracted; show full)7. The [[IPod Touch (6th generation)|current generation]] features the [[Apple A8]] processor, a [[Retina display]], [[Siri]] and dual cameras on the front (1.2 megapixel sensor) and back (8 megapixel [[iSight]]). The latter camera supports HD [[video recording]] at [[1080p]] and slow motion video at 120fps in 720p.<ref>{{cite web|url = http://www.apple.com/ipod-touch/specs/|title = iPod touch – Technical Specifications|website = apple.com|accessdate = July 21, 2015}}</ref>

===iPhone===
{{Main
 article|iPhone}}
[[File:IPhone montage.png|thumb|150px|The [[iPhone (first generation)|first-generation iPhone]], [[iPhone 3G|3G]], [[iPhone 4|4]], [[iPhone 5|5]], [[iPhone 5C|5C]] and [[iPhone 5S|5S]] to scale.]]

(contracted; show full)durl=no|location=San Francisco, California|date=September 9, 2015}}</ref> On March 21, 2016, Apple introduced the [[iPhone SE]] that has a 4-inch size last used with the 5S and has the same internal hardware as the 6S.<ref name="guardian-seunveil">{{cite news|title=Apple iPhone SE launch: key points at a glance|url=http://www.theguardian.com/technology/2016/mar/21/apple-iphone-se-launch-key-points-at-a-glance|accessdate=March 21, 2016|work=The Guardian}}</ref>

===iPad===
{{Main
 article|iPad}}

On January 27, 2010, Apple introduced their much-anticipated media [[tablet computer|tablet]], the [[iPad]], which runs a modified version of iOS. It offers multi-touch interaction with multimedia formats including newspapers, e-books, photos, videos, music, word processing documents, video games, and most existing iPhone apps using a 9.7-inch screen.<ref>{{cite web| url = http://www.apple.com/pr/library/2010/01/27ipad.html| title = Apple Launches iPad| date = January 27, 2010| accessdate =Ja(contracted; show full)ow 9.7 inches with "True Tone" display|url=http://arstechnica.com/apple/2016/03/behold-the-new-ipad-pro-now-9-7-inches-with-true-tone-display/|website=[[Ars Technica]]|publisher=[[Condé Nast]]|accessdate=March 30, 2016|archiveurl=https://web.archive.org/web/20160321200011/http://arstechnica.com/apple/2016/03/behold-the-new-ipad-pro-now-9-7-inches-with-true-tone-display/|archivedate=March 21, 2016|deadurl=no|location=Cupertino, California|date=March 21, 2016}}</ref>

===Apple Watch===
{{Main
 article|Apple Watch}}
[[File:Apple Watch-.jpg|thumb|right|The Apple Watch quickly became the best-selling wearable device, with the shipment of 11.4 million smart watches in the first half of 2015, according to analyst firm Canalys.<ref>{{cite web|title = Apple Watch is 'world's best selling wearable' with 4.2 million shifted in Q2|url = http://www.theinquirer.net/inquirer/news/2418517/apple-watch-is-worlds-best-selling-wearable-with-42-million-shifted-in-q2}}</ref>]]

(contracted; show full)pple Watch|publisher=Apple|accessdate=September 10, 2014}}</ref><ref name=applewatchtech>{{cite web|url=http://www.apple.com/watch/technology|title=Apple – Apple Watch – Technology|publisher=Apple|date=|accessdate=September 10, 2014}}</ref><ref name=theverge>{{cite web|url=http://live.theverge.com/apple-iphone-iwatch-live-blog|title=The Verge live blog|work=[[The Verge]]|publisher=[[Vox Media]]|date=September 9, 2014|accessdate=September 10, 2014}}</ref>

===Apple TV===
{{Main
 article|Apple TV}}

At the 2007 Macworld conference, Jobs demonstrated the [[Apple TV]] (previously known as the iTV),<ref>{{cite web|url=http://www.apple.com/pr/library/2006/sep/12itunes7.html |title=Apple Announces iTunes 7 with Amazing New Features |publisher=Apple.com |date=September 12, 2006 |accessdate=October 7, 2011}}</ref> a set-top video device intended to bridge the sale of content from iTunes with high-definition televisions. The device links up to a user's TV and syncs, either via Wi-(contracted; show full)

Apple also offers online services with [[iCloud]], which provides cloud storage and syncing for a wide range of data, including email, contacts, calendars, photos and documents. It also offers iOS device backup, and is able to integrate directly with third-party apps for even greater functionality. iCloud is the fourth generation of online services provided by Apple, and was preceded by [[MobileMe]], .Mac and iTools, all which met varying degrees of success.

===Electric vehicles===
{{Main
 article|Apple electric car project}}

According to the ''[[Sydney Morning Herald]]'', Apple wants to start producing an [[electric car]] with [[autonomous driving]] as soon as 2020. Apple has made efforts to recruit battery development engineers and other electric automobile engineers from [[A123 Systems]], [[LG Chem]], [[Samsung Electronics]], [[Panasonic]], [[Toshiba]], [[Johnson Controls]] and [[Tesla Motors]].<ref>[http://www.smh.com.au/business/apple-wants-to-start-making-cars-as-soon-as-2020-20150220-13k4bj.html Apple wants to start making cars as soon as 2020], Tim Higgins, ''[[Sydney Morning Herald]]''</ref>

=== Energy Production ===
Apple Energy, LLC is a wholly owned subsidiary of Apple Inc. that sells [[solar energy]]. The company is registered in [[Delaware]] but run from    its Cupertino headquarters. The company was formed to allow it to sell excess electricity generated by its [[Photovoltaic power station|solar farms]] in Cupertino and [[Nevada]], with plans to sell [[electricity]] across the United States.  Apple’s Cupertino Campus 2    Photovoltaics are rated at 14 [[megawatts]] alone.  Currently, when most  companies sell their excess power, they can only do so to energy companies often (varies by state) sell it at wholesale rates. Apple's intent in creating this subsidiary is to sell directly to end-users at market rates to be compensated retail prices for its excess power. As of June 6, 2016, Apple's solar farms in California and Nevada, have been declared to provide 217.9 megawatts of solar generation capacity.<ref>{{C(contracted; show full)ficial approval to construct a [[Landfill gas utilization|landfill gas energy plant]] in North Carolina. In Apple’s case, it will use fuel cells to generate electricity from the gas.<ref>{{Cite web|url=http://www.hickoryrecord.com/news/catawba-county-approves-lease-for-apple-s-renewable-energy-center/article_cf451340-2e81-11e6-8ea5-17ea0e23e19c.html|title=Catawba County approves lease for Apple’s renewable energy center|website=HDR {{!}} Hickory Daily Record|access-date=2016-06-12}}</ref> Apple
    has a    major data center    in North Carolina which is already powered entirely by renewable energy, using a mix of solar panels and biogas cells.<ref>{{Cite web|url=http://9to5mac.com/2014/04/24/lisa-jackson-gives-nbcs-today-a-look-inside-of-apples-north-carolina-data-center/|title=Lisa Jackson gives NBC’s Today a look inside of Apple’s North Carolina data center|last=Beasley|first=Mike|date=2014-04-25|website=9to5Mac|access-date=2016-06-12}}</ref>

(contracted; show full).theage.com.au/news/world-news/tearful-memories-for-apple-cofounder-2675550.html | accessdate =October 7, 2011}}</ref> but Apple Inc. had name and logo trademark issues with [[Apple Corps|Apple Corps Ltd.]], a multimedia company started by the Beatles in 1967. This resulted in a [[Apple Corps v Apple Computer|series of lawsuits]] and tension between the two companies. These issues ended with settling of their most recent lawsuit in 2007.{{citation needed|date=November 2014}}

===Advertising===
{{main
 article|Apple Inc. advertising}}

Apple's first slogan, "[[Byte]] into an Apple", was coined in the late 1970s.<ref>{{cite web| title = Apple Company| work = Operating System Documentation Project| publisher = Operating System Documentation Project| date = December 10, 2007| url = http://www.operating-system.org/betriebssystem/_english/fa-apple.htm| accessdate =August 18, 2008 | archiveurl= https://web.archive.org/web/20080921095608/http://www.operating-system.org/betriebssystem/_english/fa-ap(contracted; show full)
* 2001: [[George Harrison]]<ref>{{cite web|title=When Steve Jobs and Apple put George Harrison on the Apple.com homepage|url=http://www.edibleapple.com/2011/09/15/steve-jobs-george-harrison-apple-homepage/|website=Edible Apple|publisher=Edible Apple|accessdate=September 15, 2014|date=September 15, 2011}}</ref>

===Headquarters===
{{main
 article|Apple Campus}}

Apple Inc.'s world corporate headquarters are located in the middle of [[Silicon Valley]], at 1–6 [[Infinite Loop (street)|Infinite Loop]], [[Cupertino, California|Cupertino]], California. This Apple campus has six buildings that total {{convert|850000|ft2|m2}} and was built in 1993 by Sobrato Development Cos.<ref>{{cite news| url=http://sanjose.bizjournals.com/sanjose/stories/2005/10/03/story4.html | first=Sharon | last=Simonson | title=Apple gobbles up Cupertino office space | (contracted; show full)rm takes place in the United States.<ref>{{cite web|last1=Drawbaugh|first1=Kevin|last2=Temple-West|first2=Patrick|url=http://www.reuters.com/article/2014/04/09/us-usa-tax-offshore-idUSBREA3729V20140409|title=Untaxed U.S. corporate profits held overseas top $2.1 trillion: study|work=Reuters|accessdate=February 11, 2015}}</ref><ref>{{Cite web|url=http://www.apple.com/investor/earnings-call/|title=Apple Earnings Call|website=Apple|access-date=2016-04-28}}</ref>

===Litigation===
{{main
 article|Apple Inc. litigation}}
Apple has been a participant in various legal proceedings and claims since it began operation.<ref>{{cite web|title=Federal Court Cases Involving Apple, Inc.|url=https://www.docketalarm.com/cases/AllNaturesOfSuit/Apple%2C%20Inc./|publisher=Docket Alarm, Inc.|accessdate=May 10, 2014}}</ref> In particular, Apple is known for and promotes itself as actively and aggressively enforcing its intellectual property interests. Some litigation examples include ''[[Apple v(contracted; show full)[[Category:Retail companies of the United States]]
[[Category:Software companies based in the San Francisco Bay Area]]
[[Category:Software companies established in 1976]]
[[Category:Steve Jobs]]
[[Category:Technology companies based in the San Francisco Bay Area]]
[[Category:Technology companies established in 1976]]
[[Category:Warrants issued in Hong Kong Stock Exchange]]
[[Category:Technology companies of the United States]]