Difference between revisions 76241403 and 81290962 on enwiki

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Customer experience management
'''Customer experience management''' (CEM) is "the process of strategically managing a customer's entire [[experience]] with a [[product (business)|product]] or a [[types of companies|company]]" (Schmitt, 2003, p. 17). 

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==External links==

* [http://www.customerbliss.com  Customer Bliss]
* [http://www.evilgeniusmarketing.com/ice/ ICE - Improving Customer Experience]
* [http://www.interwoven.com/solutions/customerexperience/index.html Interwoven Customer Experience Solution]
* [http://www.responsetek.com  ResponseTek Networks Corp. - Customer Experience Management software and services]

* [http://www.wilytech.com/solutions/products/CustomerExperienceManager.html - Wily Technology's Customer Experience Manager]⏎
* [http://www.satmetrix.com  Satmetrix Systems, Inc. - Customer Experience Management Solutions]
* [http://www.turningpointgroup.com  The Turning Point Group, LP - The Customer Retention & Loyalty Marketing Firm]
* [http://www.futurescape.org Futurescape - Customer Experience Management Solutions in Healthcare and Retail]
* [http://www.tealeaf.com TeaLeaf Technology - Online Customer Experience Management - Ensuring every customer can complete every transaction every time]
* [http://www.quaycom.com/assessment_tools.htm Quay Communications Customer Orientation Index]
* [http://www.squidoo.com/customer_experiences/ The importance of customer experience]
[[Category:Marketing strategies and paradigms]]
[[Category:Customer experience management]]

[[fr:CEM]]