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Consumer
:''For the use of "consumer" in [[biology]], see [[Heterotroph]].''
'''Consumer''' means someone who consumes, or uses, something. What they buy so they can consume it is called merchandise or [[Product (consumer goods)|goods]] and [[Service|services]].  These are produced in the [[economy]] and selling them is called "[[retail]]". An example of a consumer is someone buying a [[cake]] from a [[bakery]].
{{wikibooks|Category:Consumer}}

[[Category:Economics]]
[[Category:Marketing]]