Difference between revisions 6064549 and 6212546 on simplewiki

<!-- 11street Malaysia is a company under the Management of SK Planet, a part of SK Telecom in Korea --> 
{{Infobox company
| name           = Celcom Planet Sdn Bhd
| logo           = 11street Malaysia.png
| established    = {{November 2014}}
| slogan         = "Find What You Love" 
| logo_caption   = 
| logo_padding   = 
(contracted; show full)

== History ==
=== 2008: 11street established ===
Established under the management of SK Planet, 11street has over 400,000 sellers, serving over 30 million customers and with US$6 billion gross merchandising value.
  <ref>{{cite web|title= E-mall 11street Releases Online Shopping App for iOS and Android |url= http://www.bloombergtv.my/e-mall-11street-releases-online-shopping-app-ios-android/|publisher=''Bloomberg''}}</ref> 11street has also expanded its operations to Turkey in 2012 <ref>{{cite web|title= Press Release: SK Planet Launches E-Commerce Marketspace in Turkey|url=http://www.skplanet.com/eng/prroom/press_view.aspx?seq_num=103|publisher=''SK Planet Co., Ltd''}}</ref> and Indonesia in March 2014.<ref>{{cite web|title= SK Planet Taps Malaysian Market with Online Shopping Platform|url= http://english.yonhapnews.co.kr/full/2015/04/26/39/1200000000AEN20150426000300320F.html |publisher=''Yon hap News''}}</ref>  

=== 2014: 11street Malaysia ===
Celcom Planet Sdn Bhd (also known as 11street Malaysia) was established in November 2014.<ref>{{cite web|title= Company Overview of SK Planet Co., Ltd|url= https://www.bloomberg.com/research/stocks/private/snapshot.asp?privcapId=141536315|publisher=''Bloomberg'}}</ref> It is a joint venture company between Celcom Axiata Berhad (49%) and SK Planet Ltd (51%) <ref>{{cite web|title= 11street Online Marketplace Launched in Malaysia, Hosted by Celcom Planet|url= http://www.malaysianwireless.com/2015/04/11street-malaysia-celcom-planet/|publisher=''Malaysian Wireless'}}</ref>  <ref>{{cite web|title= Celcom, SK Planet Form JV Firm|url= https://www.thestar.com.my/Business/Business-News/2014/11/04/Celcom-SK-Planet-form-JV-firm/?style=biz|publisher=The Star Newspaper'}}</ref> Mr. Hoseok Kim has been appointed as the Chief Executive Officer of 11street Malaysia.  <ref>{{cite web|title=E-mall 11street Releases Online Shopping App for iOS and Android|url= http://www.bloombergtv.my/e-mall-11street-releases-online-shopping-app-ios-android/|publisher=''Bloomberg''}}</ref>  

On 16 December 2014, Celcom Planet Sdn Bhd collaborated with Exabytes Network.  <ref>{{cite web|title=Malaysian E-Commerce Drive Towards 2015: Celcom Planet, Exabytes|url= http://www.computerworld.com.my/resource/internet/malaysian-e-commerce-drive-towards-2015-celcom-planet-exabytes/|publisher='Computerworld''}}</ref>  <ref>{{cite web|title=Exabytes Network, Celcom Planet Join Hands to Drive Local Merchant’s E-Commerce Presence|url= http://www.enterpriseitnews.com.my/news/channels-partnerships/item/4068-exabytes-network-celcom-planet-join-hands-to-drive-local-merchants-e-commerce-presence.html |publisher=''Enterprise IT News''}}</ref>    

=== 2015: Grand launch ===
On 11 April 2015, 11street Malaysia announced their official launch and hosted their grand launch event at Nu Sentral. In the event, 11street has introduced some of their products and services, and their official brand ambassadors; [[Lee Min Ho]] and Emily Chan <ref>{{cite web|title=Introducing malaysia’s Latest E-Mall|url= http://www.marketingmagazine.com.my/index.php/categories/breaking-news/10918-introducing-malaysia-s-latest-e-mall|publisher=''Marketing Magazine''}}</ref> 
On 24 April 2015, 11street Malaysia has released the 11street mobile apps in iOS and Android smartphones.<ref>{{cite web|title=E-Mall 11street Releases Online Shopping App for iOS and Android|url= http://www.bloombergtv.my/e-mall-11street-releases-online-shopping-app-ios-android|publisher=''Bloomberg''}}</ref>  

== Products and services ==

11street Malaysia offers local and global products through 8 categories, such as Fashion, Electronics, Groceries, Health & Beauty, Kids & Baby, Leisure & Sports, Home & Living and Books & Services which includes e-vouchers.  <ref>{{cite web|title=11street Live in Malaysia|url= http://www.maxit.com.my/2015/04/11street-live-in-malaysia|publisher=''Max IT''}}</ref>  <ref>{{cite web|title=Malaysian E-Commerce Drive Towards 2015: Celcom Planet, Exabytes|url= http://www.computerworld.com.my/resource/internet/malaysian-e-commerce-drive-towards-2015-celcom-planet-exabytes/|publisher=''Computerworld''}}</ref> They also introduced “Shocking Deal” and offer lowest price guaranteed for these products.  <ref>{{cite web|title=11street Online Marketspace Launched in Malaysia, Hosted by Celcom Planet|url= http://www.malaysianwireless.com/2015/04/11street-malaysia-celcom-planet|publisher=''Malaysian Wireless''}}</ref>  <ref>{{cite web|title=Korea’s 11street E-mall Now Available in Malaysia|url= http://www.themalaysianinsider.com/citynews/greater-kl/article/koreas-11street-e-mall-now-available-in-malaysia/koreas-11street-e-mall-now-available-in-malaysia|publisher=''The Malaysian Insider''}}</ref>  

11street Malaysia also introduced their Seller Zone.<ref name="MIS Asia">{{cite web|title=Expect 400% Increase in Malaysian SMBs Going Online, Says 11street|url= http://www.mis-asia.com/tech/internet/expect-400-increase-in-malaysian-smbs-going-online-says-11street|publisher=''MIS Asia''}}</ref> The 11street Malaysia Seller Zone is claimed to be the first E-Commerce education centre in Malaysia , offering training support and facilities to their sellers,<ref>{{cite web|title=Paving the Way for Online Business|url= https://www.thestar.com.my/Tech/Tech-News/2015/03/17/11street-Seller-Zone-Paving-the-way-for-online-business/|publisher=''The Star Newspaper''}}</ref> , which includes professional photography studios, training centres and a public lounge for networking, relaxation and refreshment.  <ref>{{cite web|title=11street Sets Up Physical Education Centre for E-Commerce Sellers|url= https://www.digitalnewsasia.com/startups/11street-sets-up-physical-education-centre-for-ecommerce-sellers |publisher=''Digital News Asia''}}</ref> Some of the 11street partners conducting the training sessions includes Malaysia’s national ICT agency Multimedia Development Corporate (MDeC) and Google Malaysia.  <ref>{{cite web|title=Expect 400% Increase in Malaysian SMBs Going Online, Says 11street|url= http://www.mis-asia.com/tech/internet/expect-400-increase-in-malaysian-smbs-going-online-says-11street|publisher=''MIS Asia''}}</ref>  name="MIS Asia"/>

== References ==
{{Reflist}}

== Other websites ==
* {{Official website|http://www.11street.my}}

[[Category:Malaysia]]
[[Category:South Korean companies]]
[[Category:Websites]]
[[Category:2008 establishments in Asia]]