Difference between revisions 16107850 and 19298750 on enwiki

'''Business-to-consumer [[electronic commerce]] (B2C)''' is a form of electronic commerce in which products or services are sold from a firm to a consumer.

==Five Classifications of B2C E-Commerce==
===Direct Sellers===
Companies that provide products or services directly to customers are called direct sellers.  These types of B2C companies are the most well-known.  There are two types of direct sellers: e-tailers and manufacturers.
====E-tailers:====
(contracted; show full)*[[Disintermediation]]

==Sources==
*Krishnamurthy, Sandeep.  ''E-Commerce Management''.  Mason, Ohio: Thomson/South-Western, 2003.

*Haag, Stephen, Maeve Cummings, Donald J. McCubbrey, Alain Pinsonneault, and Richard Donovan.  ''Management Information Systerms: For the Information Age''.  2nd Canadian ed.  New York: McGraw-Hill Ryerson, 2004..

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[[category:Electronic commerce]][[category:Marketing]][[category:Information technology managementcategory:Electronic commerce]][[category:Marketing]][[category:Information technology management]]

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